NEW ON-DEMAND MARKETING DISCOUNTS
To further support dealers in their Service Retention, revenue and traffic-driving efforts, Nissan is offering the following ODM Discounts in the months of August and September (Guided Activities and Build Your Own Apply):
· 25% OFF DM & FREE EMAIL on the below templates:
o Retention Blitz (Summer) - GA
o New to Dealer - GA
o LEAF - BYO
o TITAN - BYO
· Valid through August 31st
· Orders must be placed by 8/31 and have a distribution date of 9/4 or sooner
· “CLEAR THE COUNTS” Open Campaign/Recall Discount – 50% OFF
o Discount: 50% off the cost of all eligible Open Campaign/Recall VINs
o Dates Valid: August 1st – August 31st
o Dealers must “clear their counts” (i.e., order all available contactable VINs – Email and Direct Mail – who are eligible for an Open Campaign or Recall communication).
· 25% OFF DM & FREE EMAIL
o BUY 3 TIRES, GET ONE FOR $1 (BYO)
o Valid through September 23rd
GENERAL INFORMATION
· Template consists of a 5.75 x 11 postcard and an email asking customers to visit their dealers and redeem either of the 2 exceptional offers presented therein.
· On-Demand email specs are mobile-friendly at 480 pixels wide.
· All pieces are $.70 for direct mail and $.04 for email, before the discount.
Where to order: From the Aftersales Service Marketing homepage, visit “On-Demand Campaign Builder” from the “Programs” menu tab. Here you may select a “Guided Activity” or explore “Build Your Own” campaigns.
Should you have any questions or need assistance completing an ODM order, please contact Program Headquarters (PHQ) at 800-429-6223 or via email NissanHQ@supportcenter.net. PHQ is available from 8 a.m. to 7 p.m. CT Monday through Thursday, and from 8 a.m. to 5 p.m. CT on Friday.
NISSAN AFTERSALES
SALES & MARKETING
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